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We Ride: The Story of Snowboarding

A compelling, dramatic and stylish cinematic journey into snowboarding’s unique history and the wider cultural forces that shaped it.

Half a century ago, in his garage in the suburbs of Muskegon, Michigan, a father decides to tie two basic skis together so his young daughter can enjoy riding on the seasonal snow.

Fast forward to . . . → Read More: We Ride: The Story of Snowboarding